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NeoFitoroid bioPomade is a product based on plant molecular complexes that performs a soothing action, protecting the anorectal mucosa, useful to counteract the discomfort (pain, itching and itching), irritation and inflammation present in hemorrhoids. NeoFitoroid bioOintment is indicated for the treatment of hemorrhoids (internal and external) and associated symptoms, such as pain, itching and anal and perianal itching. It can also be used in the presence of anal fissures. NeoFitoroid bioPomade can also be useful for prevention and in all situations that can induce irritation and / or congestion of the anal and perianal area (constipation, diarrhea, incorrect diet and lifestyle). NeoFitoroid bioPomade is also suitable for use during pregnancy and lactation. The action of NeoFitoroid is obtained thanks to Helydol, a lyophilized extract formed by the purified lipophilic fraction of a specific selection of Helichrysum which, enriched with Aloe, Butcher's broom, vegetable and essential oils, calms irritation, protects the mucosa and favors normalization through 3 mechanisms of action: Mucoadhesive: it adheres to the mucosa forming a film with a barrier effect that protects it from contact with irritants; Lubricant: reduces friction with feces, thus protecting against irritation and perianal congestion; Antioxidant: protects the mucosa from free radicals. In addition, NeoFitoroid creates an unfavorable environment for the growth of microorganisms, which allows a greater protective action and the reduction of itching. Its cooling properties provide quick relief from discomfort. NeoFitoroid does not contain corticosteroids or anesthetics and, thanks to its mechanism of action, it does not irritate or dry out the mucosa.